Local Citation Building
Citations are mentions of your business name, address, and phone number across the web. When done correctly, they build local search authority and help you rank in the map pack. When done wrong, they hurt your rankings.
Why Citations Matter for Local Rankings
Google uses citations to verify your business exists and determine where it should rank. Inconsistent or inaccurate citations confuse Google and hurt your rankings. We build and maintain accurate citations across 50+ high-authority directories.
Trust & Authority
Citations from authoritative directories signal to Google that your business is legitimate and established.
NAP Consistency
Your business name, address, and phone must match exactly across all platforms. Inconsistencies hurt rankings.
Local Pack Rankings
Citations are a major ranking factor for the local map pack. More quality citations mean better visibility.
Our Citation Building Process
Citation Audit
We scan 100+ directories to find existing citations and identify inconsistencies, duplicates, and errors that hurt your rankings.
NAP Standardization
We establish a single, consistent format for your business information and use it everywhere. No variations, no confusion.
Core Directory Submissions
We build citations on major directories like Yelp, Yellow Pages, Facebook, Apple Maps, and dozens of other high-authority platforms.
Industry-Specific Directories
Different industries have different relevant directories. We target the directories that matter most for your business type.
Duplicate Resolution
Multiple listings for the same business confuse Google. We find and merge duplicates to consolidate your online authority.
Ongoing Monitoring
Citations need maintenance. We monitor your listings quarterly and fix any changes or errors that could hurt your rankings.
Industries We Serve
- Healthcare and medical practices
- Legal and professional services
- Home services (HVAC, plumbing, electrical)
- General contractors and construction
- Real estate agents and brokers
- Automotive services
- Restaurants and hospitality
- Retail and e-commerce with physical locations
Frequently Asked Questions
What are local citations?
Citations are online mentions of your business name, address, and phone number on directories like Yelp, Yellow Pages, and industry-specific platforms. Consistent citations help Google verify your business and improve local rankings.
How many citations does my business need?
Quality matters more than quantity. We build citations on 50 or more high-authority directories plus industry-specific platforms relevant to your business. The goal is consistent, accurate listings on the sites Google trusts most.
What happens if my citations have inconsistent information?
Inconsistent NAP (name, address, phone) across directories confuses Google and hurts your local rankings. We audit all existing citations, correct inconsistencies, and establish a standardized format going forward.
How long does citation building take to affect rankings?
Most businesses see improved local visibility within 4 to 8 weeks after citations are built or corrected. The impact compounds over time as Google gains confidence in your business information accuracy.
Do I need to maintain citations after they are built?
Yes. Directories can change or overwrite your information. Data aggregators can push incorrect data. We monitor your citations quarterly and fix any issues before they hurt your rankings.
Still have questions?
Contact UsBuild Local Authority That Ranks
Let's audit your current citations and show you exactly what's hurting your local search visibility.